When was the last you felt truly happy?

When May Ee completed her education and was faced with one of the biggest decisions of her life, she asked herself one very important question: what is happiness?

Fast forward to the present, she is the happy founder of Bob the Baker Boy, a boutique bakery specializing in customized cakes and baked treats, determined to spread happiness to wherever its bakes could reach.

The journey to grow the business had been tough. Starting as a one-person team, May Ee took pains to perfect recipes, create innovative cake designs, learn digital marketing and build the Bob the Baker Boy brand. But her most important achievement was to assemble a happy team who now stalwartly help her spread happiness.

There is a stark contrast here. The traditional food artisan is a master craftsman devoutly dedicated to his culinary artistry. A history of torturous tutelage behind a portrait of intense focus questing for painful perfection. This is not what we see at Bob the Baker Boy. The team’s current goal is to bake a million people happy, but their challenge is purposeful business growth – a balance between the speed of growth and the authenticity of the business vision.

Nebulex Recommends: Many businesses have the tendency to revolve around their key visionaries, and for craft trades sometimes it’s almost impossible to replicate their skill and creativity. To pursue purposeful business growth, Bob the Baker Boy will do well in keeping up with values-based recruitment and career progression planning to support a business unit duplication strategy.

Closing Thought: When customers pay for their purchases, are they trying to profit the business or buy themselves happiness? And how would a food artisan make one person happy, much less a million, if they are not truly happy people themselves to begin with? Happy businesses makes happy customers, and happy customers make happy businesses.

Visit Bob the Baker Boy at https://bobthebakerboy.com.